WDA: OWN your smile campaign
The Wisconsin Dental Association's "Own Your Smile: public awareness campaign was launched in January, 2015 with a goal of educating the public about the affordability of preventive dental care and encourage those without a dentist to schedule a visit with a WDA member dentist.
Results have been extremely positive:
GOODWILL: AMAZING campaign
Goodwill Industries of Southeastern Wisconsin has seen soaring retail sales since the launch of the "Amazing" marketing campaign. The entire Milwaukee Journal Sentinel article can be read here.
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